CWDESIGNS STUDIO
BRAND STRATEGY & CREATIVE DIRECTION
Meet Chloe, Brand Strategist & Director
Let's take your business to
the next level
The Designer Behind The Strategy
MEET CHLOE - BRAND STRATEGIST & DIRECTOR
Hey! You're here to get to know me right? My name is Chloe, the face behind CWDesigns Studio. I help ambitious founders transform brands that have outgrown their original identity into distinctive, elevated brand experiences designed for where their business is going next.
We build distinctive brands that align with your target audience - and yes, we have the receipts....
A beautiful brand might capture attention. A strategic brand knows what to do with it.
At CWDesigns, we look beyond aesthetics to understand the business behind the brand: its positioning, audience, ambitions and opportunities.
Because your logo is only one part of the equation. We consider how your brand is positioned, how its value is perceived and how the entire experience comes together across every touchpoint.
The goal isn't simply to make your business look more premium.
It's to build a brand that feels worthy of the premium position you're working towards.
Featured on Hollywood Unlocked Magazine
DIAMANTE HAIR
Consistent five-figure
months
LUCCI MEDIA
Consistently selling out their luxury hair extension bundles
ENDI HAIR
Built through the experience,
RECOGNISED FOR THE WORK.
Female Entrepreneur of the Year 2026 Finalist - before
the age of 30!
More of me, haha!
From emerging founders establishing their first serious brand presence to established businesses ready for their next chapter, my work has been shaped by years of working across various industries, including hair, beauty and aesthetics.
CWDesigns has been recognised through two award nominations and featured across five publications, with clients spanning the UK, US, Europe, Africa and beyond.
But the numbers only tell part of the story - the real measure of the work is what happens when a founder finally has a brand that feels aligned with the business they've built!
Wait...let's get to know eachother more...!
And if you want to see a little bit of my personality....<3
I love Pokemon....not just Pikachu, but I'm a Pokemon FAN...since '08. Pokemon Diamond, Pearl and Platinum are my favourite games - oh and Black/White. And my starters, hm,....Chimchar and Oshawott!
Luxury perfumery....always meets my wardrobe! (Black Opium is my best scent at the moment).
Everything to do with Zara perfumery....J'adore! It's a great fine line for luxury scents if you are beginning to work on your collection.
Bookaholic....you should see my collection. I love to stimulate my mind and learn new things!
Get me some Kervan, and I'll love you forever. I love everything that has to do with Mediterranean food.
Born and bred in the United Kingdom, but ethnically from the Democratic Republic of Congo. I love everything about my culture and embed this through design. Congolese people have a way with luxury design and it is presented through how we dress and showcase ourselves.
Last but not least...I'm a Beyoncé STAN, I mean....FAN! Fun fact: I have seen Beyoncé twice, YES TWICE
in a row! (also B-DAY is my favourite album from her).
Check Us Out On Instagram @CWDESIGNSTUDIOO
